Digital Adoption Platform
In speaking with our Director of Strategic Business, Nicole Kok and our Technical Consultant, Vincent Tan in the Telcowin Tech Talk podcast recently, we managed to learn a lot about Digital Adoption Platforms. According to Nicole, the best way to describe a digital adoption platform is to imagine using a car GPS while driving. Waze or Google Maps is mainly used to navigate you using the shortest amount of time to your destination.
Similarly, a digital adoption platform functions as an enterprise application GPS. For organisations which are going through any kind of digital transformation, they tend to purchase many software and enterprise applications but first time users often need a guide or a navigator so to speak. In doing this, digital adoption platforms also warn users of “dangers ahead” by giving prompts such as “for this particular number, please key in using -“. This process is called engagement.
Essentially, a digital adoption platform is an overlay technology with a low code platform that sits on an application and which guides you like a GPS would.
Digital adoption platforms are also known for its ability to automate processes. This works by eliminating empty clicks in order to reach the end destination faster. Another layer within digital adoption platforms is learning user behaviour.
Ultimately, Vincent says, digital adoption platforms reduces the risk of a poor technology adoption. The reality is customers get caught up in waves of digital transformation from time to time and go on to purchase and roll out projects. Yet, research shows there is an alarming number of failure in post implementation. The reason is often thought to be that the enterprise application does not give value. However it has been proven that users or employers are simply overwhelmed with too many applications. This is an example of a poor adoption.
There are many more benefits from using a digital adoption platform and you can learn all about it by listening to the podcast episode at podcasts.telcowin.com.